Trial Teaser (Product) Mailings and Processes

This mailing can be used to follow-up or provide a "teaser" to prospects who have requested a trial through Trial Tracking.

The mailing is sent a specified number of days after the trail tracking request and Trial Welcome Mailing is sent. For example, if your software has a 30 days trial period, you could send the teaser email in 26 days to contact the user towards the end of their trial period.

SOLO Server Shared URL customers who would like to use this mailing need to contact support@softwarekey.com and sign up for Trial Tracking and Marketing Services.

Mailing Parameters

The following search and replace fields are supported for this mailing:

• [varFirstName] = The first name of the evaluator.
• [varLastName] = The last name of the evaluator.
• [varRegID] - The trial Registration ID.
• [varProductName] - The product name.
• [varProductID] - The Product ID.

Mailing Sample Content

Body (Text)

Your free trial will expire soon. We hope that you have enjoyed your free trial of [varProductName].

We know your time is precious, and you have put a lot of time and effort into getting everything set up while learning more about [varProductName].

Don't lose all of your hard work - purchase your full access software license now!

How to Send

This mailing is sent through either of two Daily Processes - the Single and Global Trial Teaser Processes.

Global Trial Teaser Process

To configure a product for the global trial teaser process.

• Use the menu Configure / Products.
• Click on a Product.
• Use the drop-down Actions / Edit to get to the Edit Product page.
• Set the Trial Teaser Mailing field to the correct mailing.
• Set the Trial Teaser Days Back field to the number of days to send the teaser after the Trial Welcome Mailing is sent.

Next, the Trial Teaser Notification (Global) Daily Process must be set up. The Input Xml for this process is not required as there are no input parameters. This is already configured for SOLO Server Shared and Dedicated URL.

Single Trial Teaser Process

The single trial teaser process requires no product setup. It is intended for special scenarios where the default global process is not sufficient, and allows sending multiple teaser emails.

SOLO Server Shared and Dedicated URL authors will need to contact support@softwarekey.com to set up and enable this process.

Daily Process Input Xml Elements

The Input Xml for this process includes the following elements:

MailingID

The Mailing ID of the mailing to be sent out. See Creating Custom Mailings for details on configuring custom mailings, and see above for the supported search and replace fields.

AdminEmail

Optional email address to send a summary notification email to. Note that multiple AdminEmail elements can be specified to send to multiple email addresses.

NotifyOnNoProcessingData

Optional True/False value which determines whether an administrative email notification is sent when no data was found to process. If omitted, the default is false.

BCCAdminEmails

Optional True/False value which determines whether the customer email notification is BCC'd to the AdminEmail emails.

ProductID

The Product ID to send teasers for.

DaysBack

The number of days since the trial was downloaded that the email should be sent.

MultipleTeaserMode

True/False as to whether to run in Multiple Teaser Mode. When run in this Multiple Teaser Mode, the query to gather trial records will not filter out records already marked with a TeaserSent date. This allows sending multiple teaser emails for a given product. When not in Multiple Teaser Mode, the query to gather trial records will filter out records already sent a teaser email.